In the last two years there has been a huge increase in bloggers influencing consumers to buy products. With some New Zealand bloggers reaching audiences of 50,000 to one million people, this is a new part of the marketing mix not to be ignored. Bloggers cover food, lifestyle, technology and just about everything else.
Bridgette Tapsell, Director of Village Public Relations and Marketing will give an insight into - how to engage bloggers to promote your products/services, the choice between Paid vs. free; how do paid promotions work, as well as some tips on how to build a bloggers list as well as some successful blog promotion case studies (free and paid)
If you are marketing online this is a must see!
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